Friday, December 5, 2008

RE: Colossal U Ad Campaign


HUH!?


When I first saw the advertisement I just couldn't believe it! I didn't really understand what this university was trying to advertise. With phrases like "New Ideas? New Thinking? Not At Colossal U." It made me think, who would want to go to a university like this? Doesn't this advertisement want to make people not join this university? Can Colossal university be anymore smarter!? It was like no one who went here was treated as a person.

This made me want to visit the website, just to see why or what is really up with this. I went on http://www.colossalu.com/ and it seemed real at first but something popped up. It was like a video or something, and this girl started talking about a university. A university completely opposite what Colossal University was. This university was called Algoma University.

Listening to what Algoma University was made completely forget about Colossal University. After that, I definitely knew what this advertisement was trying to portray. This advertisement was trying to get a viewers attention by saying really bad stuff about the university and it definitely got my attention. It made you want to visit the site and see what was up with this and when you did visit the site it showed you about how good a university like Algoma is compared to Colossal.

I say this advertisement was a very smart way to catch someone's attention. it was a great way to play with your head and it made you want to see why or what is going on with Colossal University. No one wants to go to a university that doesn't welcome you. This advertisement was very unique and it can definitely help make Algoma University known.




- Alphie

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